"If I'm selling to you, I speak your language. If I'm buying, dann müssen Sie Deutsch sprechen"
The above oft-quoted Willie Brandt phrase typifies the attitude of German-speaking people. German-speakers are affluent and well-educated, but if you want to do business with them, you need to do it on their terms - and that means having all the appropriate documentation (your marketing material, technical manuals, legal contracts etc.) translated into German.
The German-speaking countries of Germany, Austria and Switzerland make up the economic core of Europe and represent a lucrative one language market. With over 100 million affluent German speakers, it's a market no global company can afford to ignore. But beware: there are a lot of German translators who've spent years outside the German-speaking countries and whose translations often resemble their adopted language far too much. German is a living language that has evolved significantly in the last 20 years, and German language reviewers are approached only by the Japanese for fierceness of criticism! Poor German translations will leave your prospective clients distinctly unimpressed.
About New Lingo's German translation services :
- we have several members of staff who speak and write fluent German and English to ensure translations done between these languages are of the requisite standard.
- all of our German translation projects are handled by professionally qualified translators, and most of these translators are resident in Germany, Austria or Switzerland.
- all New Lingo translators only ever work into their own mother tongue.
- all our translations are checked by suitably qualified people (fluent in both the source language and the target language, with at least 5 years' experience in the translation industry and practical experience of the field of expertise of the company we're working for).
Please feel free to contact us for German translation services today!